The song “Naatu Naatu” from the Indian movie “RRR” has won the Best Original Song award at the 2023 Oscars. The song is composed by M.M. Keeravani and sung by Kaala Bhairava and Mohana Bhogaraju. The film, directed by S.S. Rajamouli, is a period action-drama set in India’s pre-independence era and features a star-studded cast including Jr. NTR, Ram Charan, and Alia Bhatt.
Around $50 million was made by the song “Naatu Naatu” in its first month of release, making it a commercial success. The song’s popularity is attributed to its catchy tune, upbeat tempo, and energetic choreography. It has become a viral sensation on social media platforms, with fans sharing dance covers and reactions.
The success of “Naatu Naatu” highlights the increasing popularity of Indian cinema and music on the global stage. Indian movies and music are reaching new audiences all over the world because to the booming Indian diaspora and the accessibility of streaming services everywhere. The global success of “RRR” and “Naatu Naatu” is evidence of the quality and originality of Indian artists and filmmakers, as well as their capability to captivate audiences everywhere.